Advance Diploma in Professional Travel & Airline Management program opens up doors to serve in the exciting world of travel, tourism and airline industry. The concepts and definitions of marketing. Demonstrate the step-by- step approach to airline marketing. Apply strategic marketing processes. Marketing process work together to accomplish the primary goal of any marketing strategy. Explain the changing environment of the airline industry and travel consumer. Define Sales cycles and utilize them to their advantage. Aviation professionals who work in marketing need to have a deep understanding of the airline industry, consumer behavior, digital marketing strategies, and global trends.