The College of Tourism & Hotel Management (COTHM) once again proved its leadership in hospitality and tourism education at the Pakistan NextGen Hospitality Challenge (PNHC) 2025, hosted at the historic Faletti’s Hotel, Lahore.
Inspiring Words from COTHM CEO
Welcoming students, mentors, and international leaders, Ahmad Shafiq, Founder/President & CEO of COTHM Pakistan and COTHM Global – UK, motivated participants with his inspiring message:
“Love, passion, hospitality, and management lie in our genes. Since 2002, COTHM has taken the responsibility of uplifting young talent and continues to fulfill this mission. The presence of Dr. Rick Stephen and Mel Nathan shows that the world acknowledges Pakistan’s growing contribution to hospitality and tourism.”


Vibrant Competition Across Pakistan
The challenge gathered talented teams from multiple COTHM campuses nationwide. Students competed in categories such as:
- Front Office Management
- Food & Beverage Service
- Innovation & Entrepreneurship
- Sales & Marketing Management
- Tourist Destination Management
International Recognition for Pakistan
Renowned global leaders, including Dr. Rick Stephen, Vice President of Worldchefs, and Mel Nathan, Founder of Executive Chefs Club, Australia, graced the opening ceremony. Their presence highlighted Pakistan’s rising influence in the international hospitality industry.
Bridging Academia and Industry
The PNHC 2025 not only showcased student competitiveness but also demonstrated COTHM’s mission to connect academia with industry. Since 2002, COTHM has empowered youth and set benchmarks in hospitality education, preparing the next generation of professionals to excel globally.
